Projects

Prada Brand Audit Report – MAY 2022 – Brand audit crafted for Brand Management course. Collaborated with a team to produce the final report. Independently researched and authored Section 2.3: Brand Image and Loyalty.

Doc Martens Marketing Segmentation – JANUARY 2021 – Marketing deck crafted for Consumer Behavior course. Independently conducted research and analysis to determine Doc Martens’ consumers’ VALS.

Humane Rescue Alliance Press Release – APRIL 2020 – Press release crafted for Digital Skills course.